Rebranding Plus Projects Consultancy the Hague (NL).
Client
Plus Projects is a grant and incentives consultancy from the Hague (Netherlands). Their clients include the most innovative and sustainability-oriented businesses and start-ups in The Netherlands; from car manufacturers to record labels, sugar plants and many more. In 2017, Plus Projects won a FD Gazelle 2017 award for being one of the fastest growing companies in the Netherlands.

Commission
Together with the board of consultant agency Plus Projects we (Studio Stephan Lerou & Nearest Neighbour) decided on a new brand strategy. Their fundamental values lie in innovation and durability, which were translated into a new online and offline identity. Instead of the traditional client-agency relationship, we teamed up in a close collaborative process with the client and it’s board members.

Our added value
Plus Projects generated more leads through their new clear, distinctive positioning.

Reference
"I worked with Stephan (pleasantly) for the development of the new visual identity for Plus Projects. Stephan excels in carefulness and the passion for his profession. He puts his soul and salvation in his work, that is expressed in original and well thought-out concepts and designs. I therefore recommend him wholeheartedly!" Elmer van Dalen – Strategy & Creative direction

Credits
Studio photography: Thomas van Oorschot
Printed Matter: Tielen Boxtel
Paper consultant: Christiaan Janssen
Paper supplier:  G.F Smith


In progress! Brand guide images below (soon more).

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