New identity design for lifestyle & fashion brand Ellie Cashman Design.

Soon more images! We're working on the design of several exciting new products.


Ellie Cashman has been creating floral prints for premium, sustainable home, lifestyle and fashion products since 2010. Over the past several years, her designs have won awards, and appeared in publications all over the world.

Studio Stephan Lerou was commissioned to develop a new identity for Ellie Cashman Design to meet the needs of a more global brand appearance. All design work in collaboration with Studio Nearest Neighbour.

Increased brand exposure, online traffic and sales.

This project received international recognition on many design blogs and online magazines (a.o.: Mind Sparkle Magazine, Braaanding) and is curated by Behance Gallery. PaperSpecs made an 'Inspiration Video' about this project, watch it here. This project is included in the international publications: Los Logos 8 | Gestalten 2017.



Brand identity
Print design

Project team
Have A Nice Day Online
Nearest Neighbour

Studio photography: Thomas van Oorschot
Printed matter: Tielen Boxtel
Paper consultant: Christiaan Janssen

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